Everybody's talking about new Fistro paper clips!

I just received an email advertising the services of a wine merchant. The blurb began with the line “drinking delicious wine needn’t be hard work!”. Eh? Do I look like the sort of person for whom the act of “drinking delicious wine” could conceivably be remotely akin to “hard work”? Whatever next: — “sensual massage from naked Jessica Alba while in your complimentary brand new Aston Martin doesn’t have to be a chore”? Or perhaps we could turn it around: — “digging 40 foot deep trench with the lid off a Bic while being shot at not as much fun as it’s cracked up to be”.